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International Builders Show


International Builders Show
Every year the National Association of Home Builders sponsors an International Builders’ Show catering active adult community developers. This trade show attracts more than 100,000 guests each year, and features many events and programs that are focused on the plus 50 housing industry. With so many people becoming interested in this type of housing it is safe to say that this trade show will only continue to grow in size over the next few years.

One of the highlights of this show is an ask the expert segment when industry professionals answer questions on how to sell to the active adult community. During this program developers have the ability to ask experts any questions that pertain to getting in touch with this sometimes hard to reach community. While this may not be the only program to take place during the show, it is one of the most popular year in and year out.

By 2014 the number of people who are of the age of 55 or older is expected to reach 85 million. This is a targeted demographic that developers can tap into as a way of increasing profits, and also increasing business. Although not all of these people will move into a plus 55 community, a large percentage of them will at least consider making the leap.

Every year this trade show has something special to offer this niche of the housing industry. Developers from all over the world frequent this show, and over the next few years it will be very popular. This trend will more than likely hold steady until at least a few years after 2014.


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